1. Evidence scoring → Cognitive computing → Thinking? Fantastic article comparing Sherlock Holmes to Dr. Watson – and smart analysis to cognitive computing. This must-read by Paul Levy asks if scoring evidence and ranking hypotheses are the same as thinking.

2. Data science understanding → Business relevance → Career success In HBR, Michael Li describes three crucial abilities for data scientists: 1) Articulate the business value of their work (defining success with metrics such as attrition); 2) Give the right level of technical detail (effectively telling the story behind the data); 3) Get visualizations right (tell a clean story with diagrams).

3. Long clinical trials → Patient expectations → Big placebo effect The placebo effect is wreaking havoc in painkiller trials. Nature News explains that "responses to [placebo] treatments have become stronger over time, making it harder to prove a drug’s advantage." The trend is US-specific, possibly because big, expensive trials "may be enhancing participants’ expectations of their effectiveness".

4. Find patterns → Design feature set → Automate predictions Ahem. MIT researchers aim to take the human element out of big-data analysis, with a system that searches for patterns *and* designs the feature set. In testing, it outperformed 615 of 906 human teams. Thanks to @kdnuggets.

5. Recurrent neural nets → Autogenerated clickbait → Unemployed Buzzfeed writers? A clickbait website has been built entirely by recurrent neural nets. Click-o-Tron has the latest and greatest stories on the web, as hallucinated by an algorithm. Thanks to @leapingllamas.

Bonus! Sitting studies debunked? Corey Doctorow explains it's not the sitting that will kill you – it's the lack of exercise.

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